Smartphone Demand Soars Among Millennials and Gen Z
August 15, 2020
In the midst of the coronavirus pandemic, smartphone phone use has skyrocketed – especially among Gen Z and Millennials. Compared to the same time period in 2019, 70 percent of consumers are watching more videos on their phones than a year ago.
Screen time on smartphones has leapt to an average of three hours and 19 minutes in 2020, compared to two hours a day in 2014. Specific to Gen Z and Millennial users, 84 percent report that accessing videos on their mobile phones has helped them cope with the anxiety of being separated from loved ones and the discomfort of not knowing what will happen with the Covid-19 pandemic and its effects on everyday life.
This rise in smartphone usage means more Millennials and Gen Z users need both reliable smartphones and the accessories to keep them charged and working. This includes wireless earphones, travel accessories, chargers, Bluetooth speakers and more.
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